Fundraising Videos to Inspire & Celebrate

Film has the power to bring people together to support a powerful cause. When you need to mobilize your tribe, use a video that informs your audience about your fundraiser and inspires them to act. Whether your fundraiser is for an academic institution or to fund research, video is an excellent way to “show, don’t tell” your story.

Video adds an emotional element that a story on paper just can’t beat. From a soaring piece of music to visuals that tug on heartstrings, so many elements enhance your message to reel in the viewer. You may also include interviews with fundraisers or those who will benefit from the funds. Interviews allow you to share your message while establishing a human connection with your audience. And when people feel connected to a cause, they will show up for your fundraiser with their support, time, and money.

Digital Video Reaches a Broader Audience

While a well-made video about your cause will make your fundraising website more exciting and informative, why stop there? Reach audiences on a wider scope using digital videos for social media. A fundraising video can quickly and concisely share the most important information with potential participants or current funders. And with the sharable nature of social media posts, your fundraiser has the best chance of reaching beyond your initial circle. And the more people your video reaches, the closer you will be to achieving your fundraising goal.

For NYC’s Montefiore Medical Center, Tribe used digital video to highlight individual patient testimonies to emphasize the real people that benefited from their campaign. The Taub’s Story accomplishes what any great pharmaceutical company video must—it markets the ways medical facilities improve the lives of people just like you.

Celebrate the Impact of Your Successful Fundraiser

Once your goal has been met (or hopefully exceeded), video allows you to share your success with your fundraising community. Use videos to thank key members of the campaign team, whose efforts and contributions deserve to be recognized. Testimonials from fundraising members as well as those who received the benefits of your fundraiser establish a human connection with your hard efforts. Visually engaging footage, skillful editing, and the right selection of music will make your celebratory video come to life. And when you can demonstrate the real-world impact of your fundraiser, you will continue the momentum to raise money and create change for future fundraising projects.

Mobilize Your Campaign’s Tribe

Tribe’s campaign films have helped organizations fundraise millions of dollars for their causes.

  • $135 million The Nature Conservancy
  • $35 million Manhattan Theatre Club
  • $20 million Paul Newman’s Boggy Creek Gang Camp

Clients we have helped humanize and mobilize:

American Cancer Society
American Heart Association
Amnesty International
Jersey Battered Women’s Service
Montefiore Medical Center
NASA
New Eyes for the Needy
Our House
Susan G. Komen for the Cure
Thomas J. Watson Fellowship
Worldfund

Video can be
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Companies We Have Worked With

American Express logo
Our projects with this multinational financial services company include videos that supported CEO personal appearances, B2B marketing videos, talent acquisition videos and internal training videos for Code of Conduct.
BD logo
Work with this medical device technology company included CEO / employee communications videos, important post-merger communications, videos promoting ethics and compliance, and various interactive medical training videos.
BHP logo
This leading global resources company turned to Tribe for CEO leadership videos as well as corporate communications, specifically around change management and community affairs videos.
Colgate Palmolive logo
For over ten years we have collaborated with this global consumer brands company on videos for their legendary employee recognition program. This partnership has literally brought inspirational stories of outstanding achievement from every corner of the globe to the annual board of directors meeting in New York. Tribe also produced videos on corporate values, sustainability and culture for Colgate-Palmolive.
Hess logo
Our partnership with Hess Corporation started with a small internal communications video project that grew over the years to include Brand videos for the company website, investor relations videos, CEO communmications, talent acquisition videos and community affairs videos.
KPMG logo
Our work for this "big four" accounting firm has spanned decades and includes onboarding videos for HR, recruiting videos for both campus and experienced hires, leadership videos, ethics & compliance training videos and B2B marketing videos.
Merck logo
Our collaboration with one of the largest pharmaceutical companies in the world focuses on corporate affairs videos, video of facility tours, and executive communications films.
Quest Diagnostics logo
We helped this clinical laboratory document an anniversary celebration on film, and worked with them on their investor relations videos, corporate and employer brand videos, and produced videos for HR talent acquisition.
UBS logo
We've partnered with UBS Financial Services to create videos for client outreach, financial adviser support videos, and product and services marketing videos.

Every company is different and has unique needs. We offer a wide variety of videos to answer any communication challenge. These are our specialties:

Meet Our Chief Storyteller

Vern Oakley is a veteran filmmaker, teacher, speaker, and industry thought leader. Vern's mission is to help institutions and business leaders authentically connect to and mobilize their tribes by crafting great stories that speak to the people who matter most.

CONTACT VERNBUY VERN'S BOOK