How to Create Video Brand Guidelines
Video brand guidelines ensure consistency in your video content by defining how your brand’s visuals, audio, and messaging should look and feel. They help maintain a uni[..]
7 Visual Storytelling Tips for Corporate Videos
Creating corporate videos that truly connect with your audience requires more than just good visuals – it’s about telling a story that resonates. Here’s a quick [..]
The illusion of inspiration
Forced emotion in your videos doesn’t work. Here's what to do instead. [...]
How to Ask the Right Questions for Authentic Corporate Video Interviews
“The wise man doesn’t give the right answers, he poses the right questions.” – Claude Levi-Strauss Your goal is to produce a corporate video that shows the real, h[..]
You Might Not Know This About Creating Corporate Video
If it’s your first time making a corporate video in partnership with a production company, here are three things you should know before you start shooting. 1. Leave enou[..]
How to create cost-effective corporate video
"How do I create corporate video cost-effectively?" We dive into the tips and techniques to make a great video with a limited budget. [...]
5 Ways Video Storytelling Drives Investor Relations
Video storytelling is transforming how companies communicate with investors. It simplifies complex financial data, builds trust, and highlights achievements with engaging visu[..]
The most important shot in your corporate video
Ever watched a corporate video and thought, "Yikes. They're definitely reading off of a teleprompter"? How do actors sound natural on camera? [...]
How to Ask Better Questions
My career began in theater. I was an Off-Broadway director, cutting my way through the jungle of New York theater. As a director, it was my job to coax honest and believable p[..]
