Scripps College

Scripps Challenge:

Capture the assertive yet heartfelt tone of Scripps’ campaign in a launch video that is a call to action.

Tribe Solution:

Working with Andrea Jarrell and NYC-based Pentagram Design, Tribe produced four videos supporting a campaign for Scripps College. The video featured here is a scripted manifesto for the campaign launch and boldly states the case for this strong California women’s college.

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Creative Director: Michael Bierut
Executive Producer: Vern Oakley, Barbara Hennessy
Producer: Alejandro Treviño
Director: Gina Angelone
Script Writer: Andrea Jarrell
DP: Patrick Stewart
Editor: Ray Quaranto

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“It’s one thing to understand the role of video in business communication, it’s another to know how to use video to solve actual business problems. Vern Oakley gets that.”


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