5 Things You Need to Know Before You Make Your Corporate Video
Hint: these tips will save you time, money and headaches! 1) The Creative Brief is King It all begins with a conversation. It’s this conversation that sparks the creative pr[..]
8 Leadership Lessons From Running a Global Organization
Vern Oakley, the founder, CEO and Creative Director of Tribe Pictures, shares eight lessons gleaned from running an all-volunteer international association of film producers t[..]
You Have a Great Story to Tell
As I meet with corporate leaders and entrepreneurs, I ask all new acquaintances to tell me their stories. This is the best way to get people to open up, because most everyone [..]
7 Tribal Laws for Building Trust through CEO and Executive Messages
More than ever, business leaders must connect honestly to their tribes to energize, persuade, inspire, teach, provoke, stimulate, motivate and mobilize. After years of working[..]
7 Secrets to Selecting the Right Music for Your Video
One of the most challenging parts of producing a corporate video is finding the right music. That’s because music resonates with us in a very different way than pictures do.[..]
If You’re Human, You’re Creative
We’re all familiar with the distinction: some of us are creative and some of us are not. It’s a left brain/right brain world and each of us is pretty sure in which[..]
The CEO’s Role in Safety & Beyond
In 2012 and 2013, about 4.7 million employee workdays were lost due to workplace injuries in the United States. Do I have your attention? Put a daily wage to that number and t[..]
Taking Corporate Video Productions on the Road
As we wrap up another global production, it seems the perfect time to reflect on the challenges and rewards of pulling off this type of large-scale shoot. The value in being a[..]
Every Film Is Important
Last week we got a call from a client we hadn’t worked with in several years. The last film we created for him – an internal communications film – was very s[..]