How to Ask the Right Questions for Authentic Corporate Video Interviews
“The wise man doesn’t give the right answers, he poses the right questions.” – Claude Levi-Strauss Your goal is to produce a corporate video that shows the real, h[..]
How to Ask Better Questions
My career began in theater. I was an Off-Broadway director, cutting my way through the jungle of New York theater. As a director, it was my job to coax honest and believable p[..]
Video vs Text: Employee Communication Impact Guide
Not every communication needs a video. (Yes, even as a video production company we can admit it.) Choosing between video and text for workplace communication depends on your g[..]
Untangling Pharma Lingo with Video
You’ve put in the long hours, conducted thorough research, and now your groundbreaking pharmaceutical work is ready to face the world. But there’s a challenge: how d[..]
The Video Editing Dictionary for Corporate Communicators
Video editing is arguably the most crucial step in the video production process. It’s the time where all of the puzzle pieces come together to form your masterpiece. To the [..]
5 Ways to Use Video to Foster a Listening Culture
Video can play a pivotal role in building or reinforcing this culture, ensuring that all stakeholders, from employees to customers to shareholders, feel valued. [...]
Psychological Safety: The Most Important Trait a Leader Can Foster for Their Workforce
Psychological safety is not merely a corporate buzzword; it’s the foundation upon which trust, collaboration, and innovation are built. Mental Health: The Baseline for Trust[..]
The Power of Employee Recognition: Boosting Morale and Retention
Employee recognition is not just a nicety but a crucial component of maintaining high morale and motivation. When employees are feeling their best, they can perform their best[..]
Yes, your employees actually do want to hear your voice.
When executives only communicate with employees to deliver big, organizational news, employees are being conditioned to associate executives with bad news. Consistent executiv[..]