In early 2020, we were all called to a higher purpose—to work together to overcome this terrible tragedy. From TV commercials to corporate communications, there was a widely-shared attitude that ‘we can overcome this, we’ll work together.’ Things are different now. Our feelings have been modulating both up and down as we’ve gone through such […]

What does COVID-19 mean for your communication strategy? A key strength of a corporate video communication is its ability to showcase human authenticity and steady, confident qualities of leadership. Delivering that message becomes even more important in times of disruption and uncertainty, as witnessed during the current COVID-19 outbreak. “It’s a scary time for everyone,” […]