Using Video to Lead Through Any Crisis

November 2nd, 2022 Tribe Pictures

“In a crisis, people need reasons to believe in their leaders.” This is the driving force behind Tribe Pictures’ corporate communications videos. Delivering messaging from leaders directly to their people. Messages that relay trust, display empathy, provide answers. Deliver Belief Stories through Video for Direct Impact Forbes outlines three types of “belief” stories you convey […]

Growth in Leadership Confidence in The King’s Speech

September 29th, 2022 Tribe Pictures

In 1939, a nervous 44-year-old monarch sat behind a microphone. Millions of people were waiting at their radios to hear what he had to say. The subject was the survival of civilization. The man was George VI, the king of the British Empire. He was about to prepare his subjects across the globe to go […]

Teleprompters – Making the Most of a Necessary Evil

June 8th, 2022 Tribe Pictures

Teleprompters can be great when newscasters need to nail facts during a live broadcast. But they are trained media professionals who learn how to sound natural while reading a script. The executives at your company, on the other hand, might not benefit from a teleprompter in the same way. They might come across as stiff […]

Top 5 CEO Super Bowl Commercials 2022

February 10th, 2022 Tribe Pictures

Many of the CEOs who run top companies around the world have made themselves celebrities: Elon Musk, Mark Zuckerberg, Richard Branson. But how many of them star in their own Super Bowl commercials? Here are Tribe Pictures’ top five Super Bowl commercials featuring CEOs, Chairmen, and other C-Suite executives. 1. Jeff Bezos, Amazon   2. […]

Real Life on Camera: The Direct-To-Audience Speaking Approach

June 18th, 2021 Tribe Pictures

Rather than connecting with outside investors or potential new hires, sometimes your corporate video needs to reach an internal audience. Speak to your employees by actually speaking to them on camera. Gather a small team of people who represent the viewers your video hopes to reach. When you do, your audience will see themselves on […]

Connect With Your Viewer: The Direct-To-Camera Approach

June 9th, 2021 Tribe Pictures

When shooting a corporate video, the communications team and production company must come to an agreement on the best way to shoot your executive. The approach you choose is directed by the mission of the video. Your leader may speak directly to an on-video audience, an interviewer, or the camera itself. So when your executive […]

JFK’s Great Public Performance

January 20th, 2021 Tribe Pictures

Today, President Joe Biden takes office as America’s 46th president. Many before him made their mark through policy and leadership, but also through great public speaking performances. Audience Influence: Performance Versus Content The most famous case study of television rhetoric is 1960’s Presidential Debate between John F. Kennedy and Richard Nixon. America was left with […]