The Impact of Emotional Tone and Music in Corporate Videos
Corporate videos are an essential way for businesses to connect with their customers and stakeholders. They can be used to showcase products and services, share company news, [..]
“Musicality of Tools” Makes Global Corporation’s Brand Video Really Sing
Hammers, hinges, and hacksaws may not be the most naturally melodious instruments in the world; nor are the facts and figures of a multinational company’s annual report the [..]
Strike Up The Band – Choosing Music for Brand Films
We get teary-eyed when the violin strings sing and our hearts pound to the drums of a hero’s journey. Music has an incredible emotional impact over a scene, often unconsciou[..]
