The three kinds of performance intelligence: mind, body, and emotion
Every week, I work out with my trainer Joe Farese. Joe is an exercise coach, who also happens to be an award-winning amateur body builder. While I’m not looking to bulk up m[..]
Navigating Corporate Messaging through Covid-19
In early 2020, we were all called to a higher purpose—to work together to overcome this terrible tragedy. From TV commercials to corporate communications, there was a widely[..]
The Trick to Telling Timeless Stories
“An old trick well done is far better than a new trick with no effect.” – Christian Banach Tribe Pictures hasn’t stayed open for three and a half decades by reinventin[..]
How Long Should your Corporate Video be? 4 Questions to Ask Yourself
Deciding on the length of your corporate video is integral to the video production process. It plays a part in determining the script, the score, the picture. But what is the [..]
The success parameters of your company video
What Does Success Look like when Creating a Corporate Video? Creating a corporate film is a significant investment, both in time and money. But the return is supposed to far o[..]
Don’t create your next video before defining its purpose
Why are you making a video? You’ve made it this far—you understand the power of video and have convinced your company that it’s something you need to invest in. So you m[..]
The Impact of Preparation on your Video Appearance
When clients take our advice and put time into practicing and preparing for the camera, something magical happens. Because they have learned and absorbed all the key points th[..]
Breaking Corporate Video Barriers: Becoming a Suit with a Soul
When people hear titles like CEO or president, the words conjure up some “suit” sitting in a corner suite on the top floor of a skyscraper. Video is one of the best ways t[..]
Why Your Company Needs to Invest in Employee Communications
Jack Welch, former head of GE, suggests that CEOs should think of themselves more as CMOs: Chief Meaning Officers. Along with inspiring their people, Welch believes that keepi[..]