There’s so much more to communication than the words we speak. Context, body language, and our tone of voice all work together to convey our message’s true meaning. Non-Verbal Signals Impact How Your Audience Receives Your Message It’s easy to get so caught up in what you’ll say on camera that you forget to consider […]
Amateurs borrow, experts steal. To get great results from your video performances, steal the techniques actors use to come alive on screen. Executives shouldn’t become actors First, let’s establish that performance is not the same as acting. Acting involves taking on the characteristics of a different person. Rather, performing is not embodying someone else, but […]
Finding your sweet spot with an on-camera communications style is a big deal. But once you find your best format, it’s still important to make sure you’re personal and honest. A large part of my work is getting the leader to personalize their message. Personal Anecdotes Reel Your Audience In Let’s say a manager is […]
Your non-verbal signals paint a broader picture of who you are as a person. Directors pay close attention to the natural gestures of their video subjects. When they sit normally, do they learn forward or sit back, cross their legs? What are they like when they are talking normally, animated, laughing? Actions Too Little or […]
Your smile can say a lot more about you than you might expect. Our primitive brains evaluate the smiles of others for our safety. We can instantly tell whether it’s authentic or forced. Instinctively, Smiles Mean Survival Body language professional Mark Bowden explains that we can’t simply flash a quick or toothy smile. The right […]
Videos shot in the direct-to-interviewer make viewers aware that your subject is having a conversation with someone else. Whether the interviewer is on- or off-camera, this approach can spark a powerful connection with your audience as they witness your passion in conversation. The Speaker Maintains Control Many leaders don’t feel comfortable speaking directly to a […]
CEOs and leaders often have busy and constantly filling calendars, so you may underestimate the time it will take to shoot your video. Of course, nailing an on-camera performance involves more than just memorizing your lines. If you allow each member of the production team enough time to prepare properly, including yourself, you will arrive […]
We’ve all spent the last year getting comfortable on Zoom, Skype, and Microsoft Teams calls. Remote video plays an important role in our lives right now. But before we know it, we’ll be back to shooting with full-size crews and professional cameras. You may be rusty during your first appearance on set in quite some […]
The best films are memorable not only for their talented actors, but for the visual world they create around that story. What would Wes Anderson’s films be without a monochromatic setting to contrast his vibrant characters, or a Quentin Tarantino flick without the gritty underbelly of Los Angeles? Many famous directors use locations as a […]