Taming Your Inner Critic: Improving Yourself On-Camera

September 8th, 2021 Tribe Pictures

The most effective leaders have the special skill of turning their mistakes into opportunities to improve. But for many leaders, appearing on camera is a new and daunting challenge. In the process, things are bound to go wrong, and you will grow through trial and error. But if you are too hard on yourself, you […]

Leveraging Video in Times of Crisis

August 27th, 2021 Tribe Pictures

Your company is facing a crisis. It may be difficult, but the best thing to do is to address the situation. Sincere and heartfelt apologies go a long way toward laying a crisis to rest. And what’s key is to keep being you during the process. Under extreme situations, video can calm nerves and answer […]

Speak From Your Heart: Anecdotes Humanize Executives on Camera

July 16th, 2021 Tribe Pictures

Personal anecdotes humanize us. You don’t need to see yourself as a storyteller to work in personal details that will connect you to your audience. A short few words about your personal stake in the message can have a big impact. Your Personality Creates Connections For example, say you’re opening a new office in South […]

Real Life on Camera: The Direct-To-Audience Speaking Approach

June 18th, 2021 Tribe Pictures

Rather than connecting with outside investors or potential new hires, sometimes your corporate video needs to reach an internal audience. Speak to your employees by actually speaking to them on camera. Gather a small team of people who represent the viewers your video hopes to reach. When you do, your audience will see themselves on […]

The Conversational CEO: Direct-To-Interviewer Corporate Video

June 16th, 2021 Tribe Pictures

Videos shot in the direct-to-interviewer make viewers aware that your subject is having a conversation with someone else. Whether the interviewer is on- or off-camera, this approach can spark a powerful connection with your audience as they witness your passion in conversation. The Speaker Maintains Control Many leaders don’t feel comfortable speaking directly to a […]

Connect With Your Viewer: The Direct-To-Camera Approach

June 9th, 2021 Tribe Pictures

When shooting a corporate video, the communications team and production company must come to an agreement on the best way to shoot your executive. The approach you choose is directed by the mission of the video. Your leader may speak directly to an on-video audience, an interviewer, or the camera itself. So when your executive […]

Don’t Be An Emperor – Learning to Accept Feedback

May 19th, 2021 Tribe Pictures

Like all life skills, learning to be great on camera takes hard work and practice. It doesn’t come naturally to most people, and that’s okay. The only way to learn from mistakes is to accept feedback and put it into action. Easier said than done! Corporate Executive or Clueless Emperor? “The Emperor’s New Clothes” is […]

Video Preparation is a Two-Way Street

May 12th, 2021 Tribe Pictures

CEOs and leaders often have busy and constantly filling calendars, so you may underestimate the time it will take to shoot your video. Of course, nailing an on-camera performance involves more than just memorizing your lines. If you allow each member of the production team enough time to prepare properly, including yourself, you will arrive […]

Getting Comfortable on Video: The Camera Is Your Best Friend

May 5th, 2021 Tribe Pictures

We’ve all spent the last year getting comfortable on Zoom, Skype, and Microsoft Teams calls. Remote video plays an important role in our lives right now. But before we know it, we’ll be back to shooting with full-size crews and professional cameras. You may be rusty during your first appearance on set in quite some […]

Comfort On Camera: Building Trust through Trial and Error

April 28th, 2021 Tribe Pictures

Babies can’t learn to walk without stumbling and falling. But their parents always pick them back up to try again. This is exactly how leaders and directors work together to create great videos built on a strong foundation of trust. Imperfections Make Us Human The camera gives off a deceiving air of professionalism. The production […]