Casting is changing in corporate video

February 24th, 2022 Tribe Pictures

When casting real people for your corporate video, your instinct might be to look for ready-made, 5-star performers. But perfect casting for your business story probably doesn’t look like the “perfect” employee. First, the perfect employee doesn’t exist, and second, corporate films that look too put together come across as contrived and artificial… because they […]

Interactive Video: The Newest Type of Corporate Video

October 24th, 2019 Tribe Pictures

woman in office talking

Interactivity is a given in the way we consume media today. Think about it, when we’re clicking around the web, scrolling through our Facebook feeds, or browsing the on-demand options on our TVs, we’re making choices about what to read next, where to click next, whether to scroll, or what to watch next. Marketers attempt […]