Teleprompters – Making the Most of a Necessary Evil

June 8th, 2022 Tribe Pictures

Teleprompters can be great when newscasters need to nail facts during a live broadcast. But they are trained media professionals who learn how to sound natural while reading a script. The executives at your company, on the other hand, might not benefit from a teleprompter in the same way. They might come across as stiff […]

The Impact of Preparation on your Video Appearance

October 29th, 2021 Tribe Pictures

When clients take our advice and put time into practicing and preparing for the camera, something magical happens. Because they have learned and absorbed all the key points they want to make on camera, they can redirect their energy toward delivering that information from the heart. Your delivery makes most of the impact Once you […]

Why CEOs should steal techniques from actors

October 8th, 2021 Tribe Pictures

Amateurs borrow, experts steal. To get great results from your video performances, steal the techniques actors use to come alive on screen. Executives shouldn’t become actors First, let’s establish that performance is not the same as acting. Acting involves taking on the characteristics of a different person. Rather, performing is not embodying someone else, but […]

Executives Speaking on Camera, Beware of Media Training

September 29th, 2021 Tribe Pictures

I’ve met hundreds of CEOs and leaders in my career, and most of them are dynamic type-A people. They have no problem standing in front of a crowd and delivering a captivating speech. But that inspiring persona somehow evaporates the minute you put a camera lens near them. Why? You’re relying on the wrong strategy […]

How Nervous CEOs Sell Charisma on Camera

September 17th, 2021 Tribe Pictures

Charisma is not some mysterious force that you’re either born with or not. Charisma is a skill you can learn without becoming an extrovert or changing your personality. After reading The Charisma Myth by Olivia Fox Cabane, I’ve come to realize that the three behaviors that display charisma are the same three principals of making […]

Taming Your Inner Critic: Improving Yourself On-Camera

September 8th, 2021 Tribe Pictures

The most effective leaders have the special skill of turning their mistakes into opportunities to improve. But for many leaders, appearing on camera is a new and daunting challenge. In the process, things are bound to go wrong, and you will grow through trial and error. But if you are too hard on yourself, you […]

The Intangible Elements of an Effective Video

August 20th, 2021 Tribe Pictures

The tangible elements of creating a great corporate video are straightforward: a talented crew, high quality equipment, a carefully selected location. The intangible elements are the emotional or tonal aspects that make your video effective (or ineffective when overlooked). They take much more skill, time, and practice. Without enough attention to the intangibles, your video […]

How Body Language Shapes a Corporate Video Performance

August 4th, 2021 Tribe Pictures

Your non-verbal signals paint a broader picture of who you are as a person. Directors pay close attention to the natural gestures of their video subjects. When they sit normally, do they learn forward or sit back, cross their legs? What are they like when they are talking normally, animated, laughing? Actions Too Little or […]