How to Win at Video (The Brainfluence Podcast)
Tribe CEO/Creative Director Vern Oakley recently appeared on the Brainfluence Podcast with Roger Dooley. You can listen or download the podcast here or find it on iTunes. Discussed in the episode: How video is beginning to surpass written content online. Why so many people are uncomfortable or awkward on camera, and how to work around […]
Why Millennials Want To Watch Employee Recruitment Videos
Ryan Jenkins, internationally recognized speaker and consultant who helps organizations better lead, engage, and market to Millennials and Generation Z, recently interviewed Tribe CEO Vern Oakley on the Next Generation Catalyst Podcast. The topic was how business leaders can use inspiring brand videos, among other types of corporate video, to connect with Millennials and Generation […]
Vern Oakley on the How To Be Awesome at Your Job Podcast
Tribe CEO, Vern Oakley, recently appreared on the How to Be Awesome at Your Job podcast with Pete Mockaitis, sharing his wisdom for connecting more sincerely whether youโre speaking on video or live. Youโll Learn: How breathing helps you release fear The optimal mindset for delivering a presentation The essential question to answer when designing […]
Technology and The Best Recruitment Videos
The competitive nature of talent acquisition means that what worked for you yesterday, might not work today. In the case of talent acquisition, the medium is indeed the message. Your employer brand says a lot about who you are as a company, and when new recruits turn into employees, they become brand ambassadors. Representing yourself […]
Speak from Your Heart: Connect with Millions [Book excerpt]
The following is a chapter from Tribe CEO Vern Oakleyโs recent book, Leadership in Focus: Bringing Out Your Best on Camera. It makes the case for leaders to attempt to show their true authentic selves on video (as opposed to what they think others want to see). This excerpt also recounts the story of the […]
Artificial Intelligence Music Composer for Video: An Interview with Drew Silverstein from Amper Music
Tribe recently tried out a new Artificial Intelligence composer, Amper Music, to create music for a video project. I think itโs safe to say we had fairly low expectations, but were really impressed by the results. Weโre always thinking about how to create a human connection in our work. To humanize leaders and the companies […]
4 Secrets to Making Great Brand Films for Higher Education
As a higher education marketer, development or admissions officer, you probably didnโt set out to follow in Steven Spielbergโs footsteps but increasingly, higher ed communicators have become filmmakers. At one time, you produced videos every few years โ a signature video for admissions or a campaign launch. But videos today are an essential tool โ […]
7 Tribal Laws for Building Trust through CEO and Executive Messages
More than ever, business leaders must connect honestly to their tribes to energize, persuade, inspire, teach, provoke, stimulate, motivate and mobilize. After years of working with the worldโs largest companies and their executive leaders, weโve synthesized these โ7 Tribal Laws for Building Trustโ to help you tell your story with the sincerity and passion it takes to establish trust. We know these laws will help you establish the foundation of a successful, candid and effective executive communications program. […]
