The stats you need to know about video in 2023

March 14th, 2023 Tribe Pictures

Video has been a powerhouse for many years when it comes to business communications, marketing, year-end reports, and more. The stats about video marketing use in 2022 are stronger than ever. If your company still isn’t reaching its maximum video potential, here’s what you need to know: In 2023, Video Demand Will Continue to Grow […]

Pharma Video Top Uses 2023

January 11th, 2023 Tribe Pictures

Top Video Uses for Pharma Companies in 2023 In the fast-paced world of the pharmaceutical industry, staying connected and informed is crucial for success. Global pharmaceutical companies face many obstacles to releasing their products to international audiences: from communicating what’s being developed to potential investors to marketing their products to the people that need them. […]

People-First Storytelling Wins Audience Trust

October 21st, 2022 Tribe Pictures

Companies are more than data, products, and services—companies are people. So whether you’re highlighting the achievements of the past year or announcing a new initiative, the people who are making that impact should be the ones to tell it. Tribe strives for human-first storytelling. Our methods are customized for each client video, but we have […]

Utilizing Emotion for Effective Corporate Video

July 11th, 2022 Tribe Pictures

Working in the corporate world, we’ve all been exposed to bad video. The presentations that are meant to energize and excite end up putting you to sleep. While these videos may have contained valuable information, they were missing one essential element: emotion. But video productions don’t have to compromise the effectiveness of a business video […]

Why people LOVE video (and why people hate corporate video)

June 29th, 2022 Tribe Pictures

Humans love video. It’s wired into our brains. Storytelling is one of the foundations of human society, and we’ve gotten really good at making it—and getting people to pay attention to it. So why do people hate corporate video? Companies Are Redefining Corporate Video Well, people don’t necessarily hate all corporate video. But over the […]

Teleprompters – Making the Most of a Necessary Evil

June 8th, 2022 Tribe Pictures

Teleprompters can be great when newscasters need to nail facts during a live broadcast. But they are trained media professionals who learn how to sound natural while reading a script. The executives at your company, on the other hand, might not benefit from a teleprompter in the same way. They might come across as stiff […]

What is a Viral Video in a B2B Environment?

May 4th, 2022 Tribe Pictures

Before starting any video project with a corporate client, we ask a couple of core questions: – What message will your video send? – Who is your video’s audience? – What do you want your video to accomplish? A Successful Company Video is a Video that Produces Results Some clients that are new to using […]

What Makes a Successful Corporate Video?

March 16th, 2022 Tribe Pictures

Investing in corporate video production is a significant financial undertaking for a company. It requires significant time and resources, from initial interviews and planning to production and final edits. Naturally, you expect this company video to reap tangible results. But how do you know your video is going to actually resonate with your audience? How […]

The Trick to Telling Timeless Stories

December 10th, 2021 Tribe Pictures

“An old trick well done is far better than a new trick with no effect.” – Christian Banach Tribe Pictures hasn’t stayed open for three and a half decades by reinventing the wheel each time we get a new project, client, opportunity. While that’s not to say one of our main talents is producing truly […]