What is a viral video a B2B environment?

May 4th, 2022 Tribe Pictures

Before starting any video project with a corporate client, we ask a couple of core questions: – What message will your video send? – Who is your video’s audience? – What do you want your video to accomplish? A successful video is an effective video Some clients that are new to using video in a […]

What makes a good corporate video?

March 16th, 2022 Tribe Pictures

How do you know your video is going to actually resonate with your audience? How can you be sure they’re going to do, think, say, feel, buy, or buy into what you want them to? Respect your audience’s needs Many people start off with, “I have to tell you this,” as opposed to, “How can […]

The Trick to Telling Timeless Stories

December 10th, 2021 Tribe Pictures

“An old trick well done is far better than a new trick with no effect.” – Christian Banach Tribe Pictures hasn’t stayed open for three and a half decades by reinventing the wheel each time we get a new project, client, opportunity. While that may sound fun, it’s a waste of time and resources…and money. […]

The Impact of Preparation on your Video Appearance

October 29th, 2021 Tribe Pictures

When clients take our advice and put time into practicing and preparing for the camera, something magical happens. Because they have learned and absorbed all the key points they want to make on camera, they can redirect their energy toward delivering that information from the heart. Your delivery makes most of the impact Once you […]

Speak From Your Heart: Anecdotes Humanize Executives on Camera

July 16th, 2021 Tribe Pictures

Personal anecdotes humanize us. You don’t need to see yourself as a storyteller to work in personal details that will connect you to your audience. A short few words about your personal stake in the message can have a big impact. Your Personality Creates Connections For example, say you’re opening a new office in South […]

Connect With Your Viewer: The Direct-To-Camera Approach

June 9th, 2021 Tribe Pictures

When shooting a corporate video, the communications team and production company must come to an agreement on the best way to shoot your executive. The approach you choose is directed by the mission of the video. Your leader may speak directly to an on-video audience, an interviewer, or the camera itself. So when your executive […]