Video’s Superpowers During Corporate Mergers
Corporate mergers and acquisitions can be stressful times for all parties involved. Despite an overall positive outcome for your company, there will be many questions to answe[..]
The stats you need to know about video in 2023
Video has been a powerhouse for many years when it comes to business communications, marketing, year-end reports, and more. The stats about video marketing use in 2022 are str[..]
AI Business Tools are Making Us More Human
It’s hard to miss the hype around AI tools online today. Just a few years ago, AI seemed mysterious and futuristic, straight out of a robot takeover movie. But now, artifici[..]
Mastering Executive Communications in 2023
The tides have been changing for effective executive communications. Here’s what you need to know about creating the best communications strategy for your employees and stak[..]
Is online video really free?
Free video platforms, namely YouTube, changed the world forever. Each day, creators upload hundreds of hours of infinite wisdom, political analysis, personal moments, global n[..]
Don’t create your next video before defining its purpose
Why are you making a video? You’ve made it this far—you understand the power of video and have convinced your company that it’s something you need to invest in. So you m[..]
Why Your Company Needs to Invest in Employee Communications
Jack Welch, former head of GE, suggests that CEOs should think of themselves more as CMOs: Chief Meaning Officers. Along with inspiring their people, Welch believes that keepi[..]
Measuring Corporate Video Success – Return on Investment, Inspiration, Imagination
With video at the forefront of marketing all across the board, it’s important to understand whether your endeavors are turning a profit. Your corporation’s return on inves[..]
Allow Video To Build Your Corporate Legacy
Every piece of media your company creates is a step toward building your legacy. That’s why it’s imperative that all branded media—internal communications, advertisement[..]