Top 5 CEO Super Bowl Commercials 2022
Many of the CEOs who run top companies around the world have made themselves celebrities: Elon Musk, Mark Zuckerberg, Richard Branson. But how many of them star in their own S[..]
The success parameters of your company video
What Does Success Look like when Creating a Corporate Video? Creating a corporate film is a significant investment, both in time and money. But the return is supposed to far o[..]
Don’t create your next video before defining its purpose
Why are you making a video? You’ve made it this far—you understand the power of video and have convinced your company that it’s something you need to invest in. So you m[..]
Digital Video’s Future in the Corporate Workspace
We live in a digital video world. Global culture has embraced video as the ultimate communications currency. 89% of video marketers say video gives them a good ROI, and 86% of[..]
Measuring Corporate Video Success – Return on Investment, Inspiration, Imagination
With video at the forefront of marketing all across the board, it’s important to understand whether your endeavors are turning a profit. Your corporation’s return on inves[..]
Building your Custom Corporate Video Library
When you hire a production company to make your brand film or corporate communications, they’re going to create a great video specifically for your needs. But is your video [..]
Digital Video’s Future in the Corporate Workspace
We live in a digital video world. Global culture has embraced video as the ultimate communications currency. 89% of video marketers say video gives them a good ROI, and 86% of[..]
JFK’s Great Public Performance
Today, President Joe Biden takes office as America’s 46th president. Many before him made their mark through policy and leadership, but also through great public speaking pe[..]
Why Video Matters (To Millennials and Generation Z)
People often make the assumption that corporate films are always stiff, dull, and monotone. I’ve spent much of my career shifting that style landscape toward personable [..]