As companies continue prioritizing environmental, social, and governance (ESG) initiatives, it’s become crucial to effectively communicate progress and impact to key stakeholders. Video is an engaging and compelling way to highlight your company’s ESG programs, share company values, and build trust in your brand. Highlight Key Metrics and Milestones in ESG Video When shaping up […]
Top Video Uses for Pharma Companies in 2023 In the fast-paced world of the pharmaceutical industry, staying connected and informed is crucial for success. Global pharmaceutical companies face many obstacles to releasing their products to international audiences: from communicating what’s being developed to potential investors to marketing their products to the people that need them. […]
Companies are more than data, products, and services—companies are people. So whether you’re highlighting the achievements of the past year or announcing a new initiative, the people who are making that impact should be the ones to tell it. Tribe strives for human-first storytelling. Our methods are customized for each client video, but we have […]
“An old trick well done is far better than a new trick with no effect.” – Christian Banach Tribe Pictures hasn’t stayed open for three and a half decades by reinventing the wheel each time we get a new project, client, opportunity. While that’s not to say one of our main talents is producing truly […]
Deciding on the length of your corporate video is integral to the video production process. It plays a part in determining the script, the score, the picture. But what is the best balance between the length of your corporate video as opposed to its efficacy? We find many clients get the answer to this question […]
Jack Welch, former head of GE, suggests that CEOs should think of themselves more as CMOs: Chief Meaning Officers. Along with inspiring their people, Welch believes that keeping people in the loop is an investment well worth the effort. He believes part of the reason for any leader’s existence is “to give purpose to their […]
Babies can’t learn to walk without stumbling and falling. But their parents always pick them back up to try again. This is exactly how leaders and directors work together to create great corporate videos. Through a process of trial and error, executives and their production partners create a comfortable on-camera rapport built on a strong […]
B-roll footage is often the saving grace of a bad video or the oomph to dress up a good one. The extra shots you collect on set and pull from the archives serve many purposes for your company’s film, and should never be overlooked. What is b-roll? There are two types of shots filmmakers need […]